With the launch of the new year, we’re excited to unveil our new logo, a total makeover which has been in the works for some time. Sharing this design is an important milestone, as it marks a new, fresh approach to our work.
Our previous logo, variations of which represented our brand since 2005, was looking dated. Given that our business has changed, we thought the time was ripe for a visual design refresh.
Here we do a quick review of various iterations of the LimeTech logo, and call out some of the design choices highlighted in our new look.