Founding Partner Kerry Abukhalaf is involved in LimeTech business operations, but her client-facing work is in strategy, UX, and product development. Her projects center on early-stage research on product-market fit, brand voice, and user needs identification. She also writes UX content for mobile and web app screens. You can read her frequent articles on the LimeTech blog.
Kerry has a BA in English from UC Berkeley and certifications in UX Writing, Google Analytics, Copyediting, and Online Marketing.
When she’s not working on a LimeTech project, you can find her tending crops in her pandemic garden. Latest work is always at KerryAbukhalaf.com.